Greenway Response

By using inspiration from their new website (www.midtowngreenway.org), we began to form what could soon become a cohesive identity of the Coalition. The back of the postcard is basically meant for display only and I'd prefer that it be left blank to save on resources and to make people feel comfortable taking it and holding on to it for their use, rather than feeling obligated to send it. A simple one-sided design leaves the door open to using it as a viable, inexpensive mailer, keeping it simple to update with more current information. The layout of the poster feels a bit sparse and I think with more time and information, we would have been able to solve that composition dilemma. Overall, I'm pretty excited about the final output. I believe we were able to promote the Midtown Greenway as something that community members can see the benefits of getting involved in.